BoxyCharm ($25 per month) is one of the most popular beauty subscription boxes that we review, with lots of loyal customers. They promise 4-5 full-size beauty products each month from a variety of both indie and established brands, with a total retail value of over $100 in every box. The beauty items featured vary from month to month, and will include beauty tools as well as skincare and haircare items—but BoxyCharm definitely leans more makeup-heavy than other popular beauty boxes. While we recommend starting with the $25 Boxycharm box, they also offer bigger boxes such as the Premium box with 6-7 products for $35/month or you can upgrade your box quarterly with BoxyCharm BoxyLuxe to get 8 products for an additional $24.99.

The Basics

  • $25 Monthly
  • Ships to US and Canada
  • Founded in 2013
  • Valued at $100+ per box
PLUS Special Offer

Featured Review: BoxyCharm Subscription Box Review + Coupon - June 2021

Review for BoxyCharm Subscription Box Review + Coupon - June 2021
Megan K. profile picture by Megan K. on July 22, 2021

Our June 2021 BoxyCharm features items from Touch in Sol, KVD Beauty, and more! Read Megan's review of this popular beauty subscription box for the scoop. Read more...

More Staff Reviews of BOXYCHARM

The Basics

  • $25 Monthly
  • Ships to US and Canada
  • Founded in 2013
  • Valued at $100+ per box

What We Love

  • Each box delivers over $100 in value for just $25 each month.

  • You get 4-5 full-size items from a mix of established and indie brands.

  • Boxes are customized based on your beauty quiz responses.

  • Subscribers get one Choice option each month where you can pick one item in your upcoming box, depending on availability.

  • One of the perks of membership is exclusive member prices for add-ons during the BoxyPopUp shop that ship for free.

What You Should Know

  • If you review the items in your box each month, you can earn Charms to spend on products in their Charm Room. (Fun fact: BoxyCharm fanatics are called ‘Charmers!’)

  • While there may be some products that all subscribers receive, most will be variants each month.

  • This is a well-loved box that has been voted by our readers as one of the best boxes in beauty and makeup annually since 2015

We Recommend BoxyCharm If

  • You like to experiment with bold and playful makeup looks.

  • You’re looking to build your cosmetics collection.

  • You would like a somewhat customized subscription service experience.

  • You want new products in full sizes rather than a deluxe sample size.

Recent News

News image for BoxyCharm July 2021 Add-Ons— Full Spoilers + Coupon

BoxyCharm July 2021 Add-Ons— Full Spoilers + Coupon

News image for BoxyCharm July 2021 Base Box — Full Spoilers

BoxyCharm July 2021 Base Box — Full Spoilers

News image for BoxyCharm Coupons Unlock a Free Gift + $10 Credit

BoxyCharm Coupons Unlock a Free Gift + $10 Credit

How Do Subscribers Rate BOXYCHARM?

Star Rating Overview

4.3 overall rating

User Photos

User Reviews

Default user profile image

Aug 1, 2021
"Great value! "
I love boxy charm! They give a great selection of products that I always love and find their way into my daily makeup routines.
Default user profile image

Mar 15, 2021
"Best makeup & skincare subscription!!"
By far the best subscription there is. For $25 you get the best and expensive products for makeup and skincare. I get so excited waiting for it to come in the mail. I have recommended Boxy Charm to everyone I know.
Default user profile image

Mar 12, 2021
"Best Box!!"
I didn't get any if the base products shown I got so much more and way better products.. I also missed out on choosing what I wanted for the March box apparently that was the best part about it.. Absolutely love everything I got!!!
Default user profile image

Mar 4, 2021
"boxycharm sneak peak and boxycharm the awesome box!"
I have boxyluxe for March and hope I don't miss out on Natasha Denona! Anything from her is prime! Ignore the negative review page cuz BoxyCharm is prime! The reviews on their site are from us getting and using the products. Their products and customer service is A+! I just love them! They get back to you quickly and help you resolve any issues professionally and kindly!! You get full products from known top notch name brands and up and coming brands that you will see the majority become great sought after brands. Keep up the good work BoxyCharm! You've been #1 to me a LONG time!
Profile image for Margaret

Feb 18, 2021
Here's the full scoop! I've been a BoxyCharm Base, Luxe & Premium subscriber for 4 years. PROS: - They do pay attention to your quiz (albeit I keep getting highlighter.) - They do not send duplicates. And if they do which is rare it is a welcome one. I can't be mad at a new Sunday Riley Good Genes 3 months apart. - The product brands and quality are good so the value is amazing. - There's a good mix of product and I've hated precious few items. - The Pop Up & Add On sale are worth the membership itself. CONS: - None BASE: I love the Base box because they seem to have better products and more well-known brands as compared to the other boxes. This box always has at least one majorly coveted item, two more you'll know well and 2 that you'll likely never have heard of before but they'll be decent and you'll have at least heard of the brands before. PREMIUM: I used to enjoy Boxy Premium but recently canceled it because they were sending ONE very well-trusted product everyone knew, but the balance of the items were "unknown" and "new" brands that we never heard from again albeit the prices of the products were over-the-top. The quality of these unknown or little known brands were questionable and seemed made in China. LUXE: In the beginning the Luxe box was a great deal. It was every 3 months and contained about 7 products. One was nearly always some mini travel hair tool and one was always a big ticket item. The rest were expensive and usually at least 2 items were unknown brands we never heard from again. Most recently the Luxe just wasn't worth it. I got a cardboard box of 20 folded paper towels from "Clean Skin Club" for example that sticks to your vanity. You can get those at Dollar Store and that was kind of the last straw before I canceled. While Boxy Luxe transitioned in my opinion to terrible and Boxy Premium is an price inflated joke, the Base Box tends to ALWAYS exceed my expectations. it's fantastic and they actually pay attention to your Pop Up and Add On purchases so you won't get duplicates! That's customer service! Pop Up & Add ON Sales: These are AMAZING and I'm frankly surprised these sales have not put places like Sephora out of business. The prices alone are worth the price of admission and the brands and quality are always the highest of the highest end. It lets me try all the brands and then I become addicted to them. The fact they're intuitive and know what I'll like and what I won't is great.
Profile image for Maria

Jan 26, 2021
From what I've seen. It's really great I love it.
Default user profile image

Jan 1, 2021
I ABSOLUTELY LOVE BoxyCharm. I have been subscribing off and on for over two years. My "off" periods only occuring for financial purposes. Not that Boxy breaks the bank or anything. For twenty five dollars a month and the quality of the products received in the box $25 is a stellar deal. I typically find that I don't have to shop for makeup or skincare items at all when I am subscribed. Minus my cult favorites that I can't live without. All in all it's the best subscription box around for beauty products. HOWEVER, I am a little bit upset about the lack of advertising for the free Morphie higjlighting palette. I became a retuning customer in the month of December and would have loved to receive the palette. Oh well !
Profile image for Deedee

Aug 12, 2020
Default user profile image

Apr 1, 2020
Full size products is what hooked me in the beginning.... Ok my daughter (she just turned 18) and each have Boxycharm subscriptions and for the last few years we have this cute tradition. We open ours together, each month no matter what. I love that sometimes our boxes are the same, and sometimes they are so different. When they are different we try to figure out why. It is silly but often hilarious when she gets anti aging cream (I am 49) and I do not... Another thing we do is add up the retail value per box to see how much our individual boxes are worth. It is fun to compare (and share products). I am not much for the glittery eye shadows yet she uses them or has friends that will. Last month we each received a really nice mini curling wand and I love it! First time for me to use a wand, and it takes awhile to get used to it...but it works great and is so cute too! Great for all the traveling I do. Most of the time and I will say easily 75%-85% of the time I love everything in my box and so does she (and what is in each other's boxes) I do like that on your profile you can go in and prioritize what items you want and what items you like to use. The beauty quiz is the best part of the Boxycharm because it is what actually personalizes your box for you. Well worth the $25 we spend each month for the box. Most of the time the value is well over $100 or more for each box and I have been introduced to some amazing products and brands that I never would have tried on my own. Once a month, Boxycharm will email you to let you know that your choice time is available to choose between one or two of their items. I love love love this! Also, around same time they open the add ons option and I have bought items I have tried the month before and loved at a reduced price which is a great way to keep using the products while deciding how long you want to continue using them.
Profile image for Dawn

Mar 9, 2020
I love boxy charm and I am super excited to try the Manny palette, or any for that matter. When u sign up for this box you go in knowing that your not always gonna get every item u like. Well for the most part anyway! I have been blessed and have liked 99% of my boxes. Their are items I said I would never buy but because I got them in boxy they are my new all time favs.
Read More

Recent Spoilers

Spoiler image for BoxyCharm August 2021 Customizations Are Here!

BoxyCharm August 2021 Customizations Are Here!

Spoiler image for BoxyCharm August 2021 Box — Spoiler #1

BoxyCharm August 2021 Box — Spoiler #1

Spoiler image for BoxyCharm August 2021 Base Box Choice Spoilers Are Here

BoxyCharm August 2021 Base Box Choice Spoilers Are Here


Is BoxyCharm worth it?
With a promised retail value of $100+ per $25 monthly box, you'll typically get a great value from this subscription, even if you don't love every single item in your box. We've unboxed and published BoxyCharm reviews for over 80 individual monthly boxes from BoxyCharm since 2013– read our detailed reviews above to see what's inside past boxes, and read comments from other subscribers. You can also read our overview of what we received in 6 months of BoxyCharm to see exactly how many eyeshadow palettes and makeup tools we received over half a year! In that article, you’ll see that we found the average retail value of this monthly subscription was $135/month over the 6 months we analyzed.
When does BoxyCharm ship?
For new subscribers, BoxyCharm boxes within the US typically ship 5-10 business days from successful billing. For existing subscribers, each monthly box is shipped within 5-10 days of the first of the month. Canadian customers and non-continental US residents may experience longer shipping times.
What is the difference between BoxyCharm, BoxyCharm Premium, and BoxyCharm BoxyLuxe?
BoxyCharm is the monthly box that gives you 5 full-size beauty products, including one Choice item for $25 with an average value over $175.

BoxyCharm Premium is a monthly box that gives you 6-7 full-size items, including one Choice item for $35 with an average value over $215.

BoxyCharm BoxyLuxe is a quarterly option that sends you 8 full-size items, including up to 2 Choice items for $49.99 (or a $24.99 upgrade in addition to the $25 monthly box cost) with an average value over $395. You must be an existing regular BoxyCharm subscriber to receive this box and the $24.99 will be billed separately from your $25 monthly box.

All three tiers of this subscription are filled with beauty goodies from various beauty brands, with an emphasis on cosmetics like eyeliner, highlighter, full eyeshadow palettes, lippies, primers, and more—plus, sometimes, beauty tools and applicators.

How do I select my Boxycharm Choice option?
When the Choice window is open (check dates here), you can log in to your account and select the Choice banner at the top of the screen. There you’ll see the makeup products available for that month. Select your items and add them to your cart. When you are ready to check out, you hit the “Confirm and Get More” button to save your choice.
Is there a Boxycharm referral program? How about a loyalty program?
Yes! You can earn Charms, or BoxyCharm points, by referring friends. Login to your account and click “Earn Charms” to send email invitations, use their social media sharing buttons, or copy your unique referral code to send to friends another way. Make sure your friends remember to enter your referral code into the indicated field as they checkout! Once your friend is billed for their first box, you’ll see 500 Charms magically appear in your account.

In addition to earning Charms by referring friends, you can earn them by reviewing the items in your monthly box. Remember that 100 Charms = $1 to use in the Charm Room, which typically has full-size products listed ranging from $7-$45.

How do I cancel my BoxyCharm subscription?
You can easily cancel your subscription online at any time in your BoxyCharm account– no chatting or calling customer service required. Keep in mind that if you cancel and end up subscribing again in the future, you may find yourself on the waitlist before your subscription is active again.

Who We Are

MSA has been your top resource for subscription box reviews since 2012, and we like to think of ourselves as your well-researched and trusted friend. Our team has unboxed tens of thousands of boxes, shared their experience honestly, and joined our community in conversations about each. We wouldn't be who we are without our readers, who contribute their own first-hand experience on the thousands of subscriptions we've reviewed. Learn more.